About the Journal
Management Guru Journal is a monthly journal brought out by the Sharyayu Prakashan. Addressed to management practitioners, researchers, and academics, Management Guru aims to engage rigorously with practices, concepts, and ideas in the field of management, with an emphasis on providing managerial insights, in a format that is accessible to a wide audience. o this end, Management Guru invites manuscripts that provide novel managerial insights into any of the core business functions. The manuscript should be rigorous, that is, the findings should be supported by either empirical data or a well-justified theoretical model, and well written. While these two requirements are necessary for acceptance, they do not guarantee acceptance. The sole criterion for publication is a contribution to the extent of management literature. Although all manuscripts are welcome, our special emphasis is on papers that focus on emerging economies throughout the world. Such papers may either improve our understanding of markets in such economies through novel analyses or build models by taking into account the special characteristics of such economies to provide guidance to managers. Full-length research articles (up to 10,000 words) on all the business functions, aspects of policy, and management pedagogy form the core of the journal; at present, focussed discussion and interview papers, and book reviews are also featured.
